Vol 8 No 4 (2011): October to December 2011

Published: 2011-10-01


Editorial

Editorial

Antonio Lopo Martinez
Abstract 3 |

Articles

Evaluation of the customer relationship quality and propensity to change mobile telephone operators

Eliane Cristine Francisco-Maffezzolli, Paulo Henrique Muler Prado, Wesley Vieira da Silva, Renato Zancan Marchetti
Abstract 10 | PDF English Downloads 2 PDF Português (Português (Brasil)) Downloads 4 | DOI https://doi.org/10.15728/bbr.2011.8.4.1

Page 1-22

An analysis of the internationalization of small Brazilian software companies

Sandro Luís Diesel Cortezia, Yeda Swirski de Souza
Abstract 11 | PDF English Downloads 2 PDF Português (Português (Brasil)) Downloads 8 | DOI https://doi.org/10.15728/bbr.2011.8.4.2

Page 23-43

Reasons for outsourcing services in medium and large companies

Marcos Antonio Ferruzzi, Mário Sacomano Neto, Eduardo Eugênio Spers, Mateus Canniatti Ponchio
Abstract 11 | PDF English Downloads 4 PDF Português (Português (Brasil)) Downloads 3 | DOI https://doi.org/10.15728/bbr.2011.8.4.3

Page 44-66

Analysis of the use of a four-factor model as a tool to help manage portfolios based on the IBrX

Luiz Eduardo Carvalho Terra de Faria, Walter Lee Ness Jr., Marcelo Cabus Klotzle, Antonio Carlos Figueiredo Pinto
Abstract 7 | PDF English Downloads 2 PDF Português (Português (Brasil)) Downloads 5 | DOI https://doi.org/10.15728/bbr.2011.8.4.4

Page 67-88

Analysis of co-movements between the capital markets in Brazil and the United States

Daniel Reed Bergmann, José Roberto Ferreira Savoia, Wesley Mendes-da-Silva, Mauri Aparecido de Oliveira, Wilson Toshiro Nakamura
Abstract 6 | PDF English Downloads 2 PDF Português (Português (Brasil)) Downloads 3 | DOI https://doi.org/10.15728/bbr.2011.8.4.6

Page 118-132