Vol. 12 No. 6 (2015): November to December 2015
Editorial
Editorial
Abstract 325 |Articles
Information Sharing, Trust and Commitment: Perception of Brazilian Autoparts on Automakers of Various Ethnic Groups
Abstract 421 | PDF English Downloads 255 PDF Português (Português (Brasil)) Downloads 201 | DOI https://doi.org/10.15728/bbr.2015.12.6.1
Page 1-23
Analyzing COPOM’s Decisions
Abstract 385 | PDF English Downloads 220 PDF Português (Português (Brasil)) Downloads 185 | DOI https://doi.org/10.15728/bbr.2015.12.6.2
Page 24-47
Existing Relational Practice Between a Manufacturer and its Distributors and the Perception of the Relationship Value in the Dyad
Abstract 339 | PDF English Downloads 248 PDF Português (Português (Brasil)) Downloads 225 | DOI https://doi.org/10.15728/bbr.2015.12.6.3
Page 48-71
Are Men More Rational than Women when Purchasing Cars? A Comparison of Cultural Influences on Product Judgment in Brazil and the United States of America
Abstract 518 | PDF English Downloads 248 PDF Português (Português (Brasil)) Downloads 210 | DOI https://doi.org/10.15728/bbr.2015.12.6.4
Page 72-99
Uncertainty and Flexibility in the Brazilian Beef Livestock Sector: the Value of the Confinement Option
Abstract 503 | PDF English Downloads 252 PDF Português (Português (Brasil)) Downloads 234 | DOI https://doi.org/10.15728/bbr.2015.12.6.5
Page 100-120
A Model of Antecedents for the Co-Creation of Value in Health Care: An Application of Structural Equation Modeling
Abstract 451 | PDF English Downloads 325 PDF Português (Português (Brasil)) Downloads 249 | DOI https://doi.org/10.15728/bbr.2015.12.6.6
Page 121-149