Vol 12 No 4 (2015): July to August 2015

Published: 2015-07-01


Editorial

Editorial

Emerson Mainardes
Abstract 64 |

Articles

Earnings Management and Valuation of Biological Assets

Ricardo Luiz Menezes da Silva, Paula Carolina Ciampaglia Nardi, Maisa de Souza Ribeiro
Abstract 259 | PDF English Downloads 39 PDF Português (Português (Brasil)) Downloads 66 | DOI https://doi.org/10.15728/bbr.2015.12.4.1

Page 1-26

Employee Turnover and Organizational Performance: a Study of the Brazilian Retail Sector

Luciana Carvalho de Mesquita Ferreira, Ciro Barbosa de Aquino Almeida
Abstract 250 | PDF English Downloads 43 PDF Português (Português (Brasil)) Downloads 71 | DOI https://doi.org/10.15728/bbr.2015.12.4.2

Page 27-56

The Brand’s Effect on the Evaluation of Advertising Endorsed by Celebrities: an Experimental Study

Leonardo Aureliano-Silva, Evandro Luiz Lopes, Otávio Bandeira De Lamônica Freire, Dirceu da Silva
Abstract 270 | PDF English Downloads 37 PDF Português (Português (Brasil)) Downloads 62 | DOI https://doi.org/10.15728/bbr.2015.12.4.3

Page 57-78

Construction of Meaning of the Undergraduate Course in Business Administration by High and Low Income Students

Marcelo de Rezende Pinto, Marcos Eugênio Vale Leão, Ramon Silva Leite, Danielle Ramos de Miranda Pereira
Abstract 219 | PDF English Downloads 33 PDF Português (Português (Brasil)) Downloads 36 | DOI https://doi.org/10.15728/bbr.2015.12.4.4

Page 79-98

Determinants of Innovation Culture: a Study of Textile Industry in Santa Catarina

Giancarlo Gomes, Denise Del Prá Netto Machado, Joaquin Alegre
Abstract 230 | PDF English Downloads 42 PDF Português (Português (Brasil)) Downloads 45 | DOI https://doi.org/10.15728/bbr.2015.12.4.5

Page 99-122

Among Theory, Practice and Technology: the Relation Between Theoretical and Practical Knowledge in the Context of Accounting Training and the Thinking of Jürgen Habermas

Josicleide de Amorim Pereira Moreira, Maria das Graças Vieira, Cristiane Gomes da Silva
Abstract 235 | PDF English Downloads 37 PDF Português (Português (Brasil)) Downloads 58 | DOI https://doi.org/10.15728/bbr.2015.12.4.6

Page 123-139