Editorial

Abstract 126 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 468 | PDF English Downloads 82 PDF Português (Português (Brasil)) Downloads 98 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 465 | PDF English Downloads 83 PDF Português (Português (Brasil)) Downloads 81 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 666 | PDF English Downloads 144 PDF Português (Português (Brasil)) Downloads 132 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 508 | PDF English Downloads 104 PDF Português (Português (Brasil)) Downloads 100 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 493 | PDF English Downloads 100 PDF Português (Português (Brasil)) Downloads 96 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 461 | PDF English Downloads 89 PDF Português (Português (Brasil)) Downloads 89 | DOI https://doi.org/10.15728/bbr.2016.13.4.6