Editorial

Abstract 21 |

What Must be Considered when to Perform Consumption Analytics with Facebook Posts?

Abstract 88 | PDF English Downloads 15 PDF Português (Português (Brasil)) Downloads 24 | DOI https://doi.org/10.15728/bbr.2016.13.4.1

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

Abstract 85 | PDF English Downloads 19 PDF Português (Português (Brasil)) Downloads 19 | DOI https://doi.org/10.15728/bbr.2016.13.4.2

Consumer Trust in and Emotional Response to Advertisements on Social Media and their Influence on Brand Evaluation

Abstract 105 | PDF English Downloads 22 PDF Português (Português (Brasil)) Downloads 25 | DOI https://doi.org/10.15728/bbr.2016.13.4.3

An Analysis of the Determinants of Corporate Social Responsibility of Brazilian Firms

Abstract 94 | PDF English Downloads 19 PDF Português (Português (Brasil)) Downloads 21 | DOI https://doi.org/10.15728/bbr.2016.13.4.4

The Moderating Effect of Home Country Corruption on the Host Country’s Ability to Attract FDI

Abstract 94 | PDF English Downloads 18 PDF Português (Português (Brasil)) Downloads 22 | DOI https://doi.org/10.15728/bbr.2016.13.4.5

Environmental Management as a Strategic Capability: a Study on the Furniture Manufacturing Cluster of Southern Brazil

Abstract 90 | PDF English Downloads 16 PDF Português (Português (Brasil)) Downloads 22 | DOI https://doi.org/10.15728/bbr.2016.13.4.6