Vol. 12 No. 6 (2015): November to December 2015
Editorial
Editorial
Abstract 558 |Articles
Information Sharing, Trust and Commitment: Perception of Brazilian Autoparts on Automakers of Various Ethnic Groups
Abstract 767 | PDF English Downloads 519 PDF Português (Português (Brasil)) Downloads 389 | DOI https://doi.org/10.15728/bbr.2015.12.6.1
Page 1-23
Analyzing COPOM’s Decisions
Abstract 641 | PDF English Downloads 470 PDF Português (Português (Brasil)) Downloads 383 | DOI https://doi.org/10.15728/bbr.2015.12.6.2
Page 24-47
Existing Relational Practice Between a Manufacturer and its Distributors and the Perception of the Relationship Value in the Dyad
Abstract 611 | PDF English Downloads 503 PDF Português (Português (Brasil)) Downloads 416 | DOI https://doi.org/10.15728/bbr.2015.12.6.3
Page 48-71
Are Men More Rational than Women when Purchasing Cars? A Comparison of Cultural Influences on Product Judgment in Brazil and the United States of America
Abstract 1085 | PDF English Downloads 559 PDF Português (Português (Brasil)) Downloads 450 | DOI https://doi.org/10.15728/bbr.2015.12.6.4
Page 72-99
Uncertainty and Flexibility in the Brazilian Beef Livestock Sector: the Value of the Confinement Option
Abstract 817 | PDF English Downloads 527 PDF Português (Português (Brasil)) Downloads 453 | DOI https://doi.org/10.15728/bbr.2015.12.6.5
Page 100-120
A Model of Antecedents for the Co-Creation of Value in Health Care: An Application of Structural Equation Modeling
Abstract 837 | PDF English Downloads 629 PDF Português (Português (Brasil)) Downloads 515 | DOI https://doi.org/10.15728/bbr.2015.12.6.6
Page 121-149