About the Journal

BBR - Brazilian Business Review publishes high quality research across all fields of business. Themes include, but are not limited to, management, accounting, controllership, finance, information management, innovation management, strategy, and economics. We welcome papers developed in public, private, or third sector organizations. Published six times a year, BBR is edited and supported by FUCAPE, a top Brazilian business school.

ISSN: 1808-2386 (English)
ISSN: 1807-734X (Portuguese)


Current Issue

Published: 2019-09-01


Editorial

Editorial

Fabio Motoki
Abstract 105 |

Articles

The instrumentalization of metaphors in the management field: reflections from the use of the book "the art of war" on business

Luiz Gustavo Lara, Fabio Vizeu, Elizeu Barroso Alves
Abstract 323 | PDF English Downloads 181 PDF Português (Português (Brasil)) Downloads 208

Page 416-430

Activities in the Context of a Network, Trust and Internal Resources as Antecedents of the Effectiveness of Network Governance: a Study of the Impact on the Performance of the Companies Involved

Henrique Cordeiro Martins, Lucas Araújo Bassalo de Siqueira, José Antônio Sousa
Abstract 245 | PDF English Downloads 127 PDF Português (Português (Brasil)) Downloads 131

Page 431-452

Adoption of Social Media by Small- and Medium-sized Healthcare Enterprises

Silvia Zilber, Sonia Monken, Filipe Quevedo-Silva
Abstract 242 | PDF English Downloads 123 PDF Português (Português (Brasil)) Downloads 148

Page 453-469

Risk and Organizational ambidexterity: a meta-synthesis of a case study and a framework

Elizandra Severgnini, Adriana Roseli Wünsch Takahashi, Gustavo Abib
Abstract 138 | PDF English Downloads 99 PDF Português (Português (Brasil)) Downloads 116

Page 470-499

The Influence of Social Networks on Environmental Awareness and the Social Responsibility of Generations

Eliana Andréa Severo, Julio Cesar Ferro Guimarães, Mateus Luan Dellarmelin, Rossana Parizotto Ribeiro
Abstract 242 | PDF English Downloads 130 PDF Português (Português (Brasil)) Downloads 155

Page 500-518

Shareholding Interest in Companies Listed on B3 in 2018: A Study of Networks

Caroline Alvarenga Carvalho, Evandro Marcos Saidel Ribeiro
Abstract 176 | PDF English Downloads 102 PDF Português (Português (Brasil)) Downloads 124

Page 519-536